About DMA

DID YOU KNOW... The DMA established its Mail Preference Service (MPS) in 1971. Find out how to purge your marketing lists of those consumers who do not wish to receive unsolicited advertising mail.

The Power of Direct: Relevance. Responsibility. Results.

The Direct Marketing Association is the leading global trade association of business and nonprofit organizations using and supporting multichannel direct marketing tools and techniques.

DMA advocates standards for responsible marketing, promotes relevance as the key to reaching consumers with desirable offers, and provides cutting-edge research, education, and networking opportunities to improve results throughout the end-to-end direct marketing process. Founded in 1917, DMA today has more than 3,400 members from the US and 48 other nations, including half of the Fortune 100 companies, as well as nonprofit organizations.

About DMA
Here you will find an overview of DMA.

Contact DMA
We are here to help our members. You may contact us by phone, fax or e-mail through this directory.

Market With DMA:

DMA Services
DMA gives members the tools and services to do their jobs better. Review the services our members receive. How can we help you?

Press Room
DMA's media relations team seeks to be your resource for any story you may be writing or researching, regarding marketing on the Internet, in catalogs, over the telephone, in e-mail, in coupons, using a database, or direct mail, or television shopping channels, or direct-response print (newspapers or magazines) or broadcast (radio and TV).

DMA Annual Report
The latest version of the official annual Report. This is a large document and may take a while to download.

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